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Surviving & Thriving in a Contracting Market: A Guide for Small Business Owners

The Market is Changing – Are You Ready? Over the last few months, we’ve been getting a lot of calls from clients—current and potential—who are feeling the strain of 2025’s contracting market. The economic shifts post-COVID were inevitable, and while they may not signal doom and gloom, they certainly pose new challenges for businesses, especially […]

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Why Your Website Doesn’t Need to Be a Custom Masterpiece (Yet)

When I was in college, I worked at Home Depot in the paint department. Every weekend, without fail, I helped the same West Cobb moms trying to recreate whatever bathroom or kitchen they saw on Pinterest. They’d bring in every color fan deck under the sun: Sherwin-Williams, Benjamin Moore, you name it, and we’d spend

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You’re Too Damn Cheap, and It’s Bankrupting Your Business

Let’s get something out of the way. I’ll shout it from the rooftops if you’d like. You might not like it, but it’s true. You’re probably undercharging. Not because you’re trying to be the cheapest or because you don’t do good work, but because you think that winning every job means you’re succeeding. The truth

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